Advice For Running A Gym
Retention, pricing, staff roles, and operations — written for gym owners, not marketers.
200 articles
Parking Availability and Gym Choice: An Underrated Factor
A great gym with terrible parking loses members to a mediocre one that's simply easier to get to.
Valuables Storage and Security Basics for Gyms
A member robbed or burgled at your gym, even once, does lasting damage to trust — worth preventing deliberately.
Locker Room Policies and Security Basics
Locker rooms carry real security and comfort considerations that deserve explicit, written policy.
Punch-Card vs Membership Models: Which Fits Your Gym?
Two very different commitment structures, each suited to a different kind of member base.
Drop-In and Day Pass Pricing Strategy
Day passes serve a different purpose than memberships — pricing them identically to a membership rate misses that.
Class Cancellation and Waitlist Policies That Feel Fair
A clear, consistent policy prevents most of the frustration that comes from last-minute cancellations.
Gym Dress Code Policies: What's Reasonable to Require
A dress code exists mostly for hygiene, safety, and comfort — not arbitrary preference.
Cell Phone Use Policy in Gyms: Balancing Reasonable Needs
Phones aren't going away — the useful question is where and how they're used, not banning them entirely.
Sharing Equipment Etiquette During Busy Hours
Peak-hour equipment sharing is one of the most common sources of quiet member tension.
Gym Etiquette for New Members: The Unwritten Rules Worth Writing Down
Most gym etiquette isn't posted anywhere — new members learn it by accident or not at all.
Hosting Fitness Influencer Takeovers: Worth Trying?
A local influencer session can bring real visibility — if the fit with your actual gym is genuine.
Using WhatsApp Business for Gym Communication, Done Right
WhatsApp is already how many gyms informally communicate — doing it through a proper business account fixes the record-keeping gap.